Taking a closer look...

TARGET MARKETING CAMPAIGN

Every business needs new customers. What is the best way to get new customers? You can spend money on advertising and hope that it works. The most effective way to obtain new customers is through a targeted direct mail campaign with an irresistible offer.

We will work with you to determine the types of customers you want in your business. We will obtain a database of those potential customers and mail out fifty letters each month to those people. We will include a gift card that will turn the response rate from 1-2% to 40% or more. The gift card will be a card for a dollar amount or for a specific item but will have NO strings attached. For example a high end restaurant might send out a $20 gift card. You get to determine the value of the gift card. It is going to the right target audience, in the right ZIP codes, with the right offer.